Northstar Partners

Uniquely positioned to convert business
Opportunity to commercial reality

Addressing go-to-market needs from product inception to retail execution

production

Product Inception

Company and brand strategy, positioning and equity development.
Business development, acquisition, discovery & due diligence.
Consumer, shopper, customer research.

Company/Brand
Strategy & Research

Identification & validation of new market space opportunities.
Profiling, insight mining, and current & “new states” research.
Applications to meet needs of key constituents: Consumers, Shoppers, Retailers.

Creating New
Market Space

$infracuture$
Branded selling platforms.
Global customer execution.
Shopper & retail research, analytics.
Out-sourced business management services.
Shopper & retail research, analytics.

Building the
Business

Science & Technology
Development

Discovery and development of new ingredients, technologies, claims.
Innovation pipeline development.
Patent assessment and mining.
Claims mining

Path-To-Market
Development

Identification & commercializing of new channel opportunities.
Developing under-leveraged retail opportunities.
Direct-To-Consumer development and execution.
E-commerce digital/social endorsement model.

Building the
Organization

Retail customer 360.
Field Sales/Sales Support/Marketing 360 (including diary audits).
Sales and marketing work definitions.
The “Way”.
Organization design.
Sales training tools.
Business process engineering.

retail

Retail Execution

NorthStar Partners Have Provided Consulting To Leading Companies Across Multiple Categories

NorthStar Leadership Team

John
Linderman

Jamie
Barickman

Bruce Winningham

Rick Continelli

Shubo

Shubo Yin

Steve Kirchner

Steve Kirchner

Susan L. Hayes

Susan L. Hayes

Ron Bergida

NorthStar Leadership Team

John
Linderman

Jamie
Barickman

Bruce Winningham

Dr. Pradip Mookerjee

Rick Continelli

Shubo Yin

Steve Kirchner

Susan L. Hayes

John Clevenger