Gail Ritacco, Executive Vice President

Gail is an accomplished researcher and senior executive with over 30 years of research experience with a consistent record of delivering consumer insights that support well positioned business strategies.

As a broadly experienced research executive Gail had the privilege to lead a number of research driven initiatives for Financial services: Chase and Shearson Lehman Brothers; Beauty brands: Clairol, Combe, L’Oreal and Revlon; CPG: Dannon, Unilever, Pepperidge Farm, Pepsi, Playtex and P&G. Most recently, Gail was asked to create Best Practices for a Health and Wellness company by evaluating current tools and techniques and integrating new avenues for consumer learning.

Gail holds a Business Administration degree from Fairfield University. Her perspectives have been published in Quirk’s and Brand Packaging magazines.